Builder Profile: Epcon Communities Franchising

Epcon Communities Franchising Inc. (Epcon) celebrates two important milestones in 2016: 20 years of franchising anchored on a rock-solid foundation of 30 years of homebuilding experience.

One of the largest homebuilders in the U.S., Epcon and its Franchise Builders have sold more than 28,000 homes in the United States by focusing on an underserved niche: luxury, low-maintenance, ranch-style homes for consumers looking to downsize from their existing home.

Co-owners Ed Bacome and Phil Fankhauser started Epcon in 1986 to build homes that would better meet the needs of home buyers in search of a beautiful single-story home at an affordable price. Demand was explosive, which inspired the pair to begin franchising their building plans and management systems to other builders. Today, the corporate entity is building Epcon Communities in Ohio, North Carolina and South Carolina, and working with Franchise Builders to help them develop Epcon Communities throughout the United States.

Epcon has developed communities across the country — more than 350 in 28 states — and it is now poised to meet an exponential increase in demand for low-maintenance housing. There is a huge mismatch between supply and demand for low-maintenance housing, according to recent studies.

With the 55+ community quickly growing, Epcon plans on increasing supply catered to this underserved market.
With the 55+ community quickly growing, Epcon plans on increasing supply catered to this underserved market.

The number of 55+ adults in the United States is expected to hit 100 million by 2020, according to the U.S. Census Bureau. By 2030, there will be approximately 132 million Americans age 50 or older. Crunching the numbers, it is clear that the demand for the kind of low-maintenance, active-lifestyle housing that Epcon delivers is expected to increase sharply over the near and immediate long-term.

Living space flows gracefully throughout the open floor plans, and natural light streams through windows that often face private courtyards designed for outdoor entertaining and relaxation. The planning that yields these floor plans is impeccable, and that same level of care is reflected in the systems and tools that are available to Franchise Builders.

Epcon’s proven systems and efficient model layout plans deliver an unprecedented speed to market. Franchise Builders can take a home from “shovel-ready” to complete in 90-120 days. This means builders can potentially realize revenue faster and reinvest very efficiently.

“Over the past 30 years, we’ve mastered the concept of low-maintenance, lifestyle housing down to a science,” said Tim Rini, Vice President of Epcon Franchising. “Population demographics indicate that we’re just now at the tip of the iceberg in terms of demand. As we celebrate these important milestones in Epcon’s history, we’re ready to meet this underserved market with fast-to-market, winning home solutions for our Franchise Builders.”

Most recently, Epcon introduced the American Porch Collection, a new line of classic American homes with covered porches at the front of the home.

“These homes are a modern twist to a previous era of homebuilding, with home designs intended to promote neighbors interacting more frequently so they can relax and ‘stay awhile’,” said Rini. “These home models also provide greater diversity in the Epcon product line to broaden what is available to our Franchise Builders around the country.”

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