Market Research

Analysis and trends impacting construction, housing and development markets.

  • Midwest and Northeast housing markets hold strong

    Midwest and Northeast housing markets hold strong

    According to Cotality’s October 2026 U.S. home price insights, national single-family home price growth reaccelerated modestly in August, rising 1.8% year-over-year compared to 1.6% in July. This marks the fifth consecutive month of reacceleration in home price growth. The housing market continues to soften, as potential homebuyers pull back in September’s pending home sales.

    According to Cotality’s Chief Economist, Dr. Selma Hepp, the core trend shaping the market is the shift away from the once-booming Sunbelt and West Coast cities toward more affordable, inventory-constrained regions in the Midwest and Northeast.

    “The national housing market shows a clear split between short-term sensitivity to interest rates and long-term supply shortages,” said Hepp. “High mortgage rates continue to suppress transaction volumes, but severe inventory constraints in the Midwest and Northeast are insulating home prices from broader declines and fueling localized appreciation.”

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  • Mortgage rates average 7.28%

    Mortgage rates average 7.28%

    According to Freddie Mac’s Primary Mortgage Market Survey (PMMS), the 30-year fixed-rate mortgage (FRM) averaged 7.28% as of Oct. 1, 2026.

    “With mortgage rates on their current trajectory, the housing market continues to be supported by favorable economic conditions,” said Sam Khater, Freddie Mac’s Chief Economist.

    The current 30-year FRM averaged 7.28%, up from 7.03% the previous week. A year ago at this time, the 30-year FRM averaged 6.34%. The 15-year FRM averaged 6.60%, up from 6.42% the previous week. A year ago at this time, the 15-year FRM averaged 5.55%.

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  • Private residential construction spending rises in August

    Private residential construction spending rises in August

    According to the latest construction spending data from the U.S. Census Bureau, private residential construction spending came in at a seasonally adjusted annual rate of $882.3 billion in August 2026. This is up 1.1% from July but down 4.8% from the previous year.

    All residential sectors saw an increase, but remodeling posted the largest monthly gain at 2.5%. Spending on single-family and multifamily construction increased by 0.2% in August, but decreased 3.5% and 0.6% from 2025, respectively.

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  • September builder confidence at 32

    September builder confidence at 32

    In the September National Association of Home Builders (NAHB) /Wells Fargo Housing Market Index (HMI), builder confidence fell three points from August to 32.

    This is the lowest recorded report since September 2025.

    NAHB Chief Economist Robert Dietz noted that this is likely a continuation of headwinds facing the homebuilding industry: building materials costs rising, elevated mortgage rates and labor concerns.

    With buyers more discerning, builders continue to offer incentives, up 3% from August. The HMI survey also reported that more builders cut prices than in August, but only by 1%.

    Regionally, the Midwest remains the strongest market despite dropping one point to 44. The Northeast saw the greatest decline, from 44 to 38. The South and the West remained fairly stagnant, with the South falling one point (31) and the West gaining one (28).

    With the Fed raising interest rates on Sept.16, 2026, builder buying power may also take a hit.

    “The HMI shows builder confidence at its lowest level since September 2025, as tight lending conditions and elevated land, labor and construction costs persist,” said Dietz. “Notably, 42% of builders rated current lot availability as poor and 38% as fair.”

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  • Mortgage rates average 6.76%

    Mortgage rates average 6.76%

    The 30-year fixed-rate mortgage (FRM) averaged 6.76%, according to Freddie Mac’s Primary Mortgage Market Survey (PMMS). Freddie Mac released the most recent PMMS results on Sept. 10, 2026.

    The current FRM is up from the previous week’s average of 6.71%. A year ago at this time, the 30-year FRM averaged 6.35%.

    The 15-year FRM averaged 6.09%, up from the week before when it averaged 6.04%. A year ago at this time, the 15-year FRM averaged 5.50%.

    “The 30-year fixed-rate mortgage averaged 6.76% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “Aspiring buyers should remember shopping around for the best mortgage rate and getting multiple quotes can potentially save them thousands.”

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  • Mortgage applications decline in August

    Mortgage applications decline in August

    Mortgage application activity continued to decline in August, as shown in the Mortgage Bankers Association’s (MBA) Market Composite Index, a measure of total mortgage application volume. The MBA declined 3.2% month-over-month in August on a seasonally adjusted basis, marking the sixth consecutive monthly decline. Compared to a year ago, total mortgage applications declined 9.1%.

    Applications for adjustable-rate mortgages (ARMs) and fixed-rate mortgages (FRMs) decreased 0.6% and 3.4% month-over-month, respectively. Compared with a year earlier, ARM application volume fell 18.2%, while FRM applications declined 8.2%.

    Average loan sizes also declined across all categories last month, with the overall loan size decreasing 2.3% to $375,300.

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  • Mortgage rates reflect buyers adapting to market conditions

    Mortgage rates reflect buyers adapting to market conditions

    Freddie Mac released the results of its Primary Mortgage Market Survey on Sept. 3, 2026, revealing that the 30-year fixed-rate mortgage (FRM) averaged 6.71%. The FRM remains stable, reflecting homebuyers’ adaptation to current market conditions.

    “The 30-year fixed-rate mortgage averaged 6.71% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “Purchase demand has remained relatively stable, indicating steady interest from buyers adapting to evolving market conditions.”

    The 30-year FRM is up from the week before when it averaged 6.66%. A year ago at this time, the 30-year FRM averaged 6.50%.

    The 15-year FRM averaged 6.04%, up from 5.98% the previous week. A year ago at this time, the 15-year FRM averaged 5.60%.

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  • Prime land prices rise, outlying land readjusts

    Prime land prices rise, outlying land readjusts

    Well-located land is in high demand, as seen in research from John Burns Research and Consulting (JBREC). The company’s 2Q26 Residential Land Survey of the top land brokers nationwide reported the following: Demand remains lower than it was a few years ago. In 2Q24, 76% of brokers rated land demand as Hot or On Fire, but by 2Q26, that number decreased to 33%. However, finished lot prices continue to rise in high-quality A-B locations, up +5% year over year (YOY), while prices fell -2% YOY in farther-out C-D locations.

    Higher-quality land is in higher demand, but there are still factors builders and developers should keep an eye on. Developers are encouraged to look out for easing growth. Meanwhile, builders may be able to push for better terms in negotiations with developers in some markets, particularly in oversupplied C-D areas.

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  • Mortgage rates hold steady

    Mortgage rates hold steady

    Results from Freddie Mac’s Primary Mortgage Market Survey revealed that the 30-year fixed-rate mortgage (FRM) averaged 6.66% on Aug. 27, 2026. This is the second time in August that mortgage rates have averaged 6.66%. Mortgage rates remain relatively unchanged throughout the month, holding steady.

    “Mortgage rates changed little this week, averaging 6.66%,” said Sam Khater, Freddie Mac’s Chief Economist. “The economy remains resilient, demonstrated by steady consumer spending and rising household incomes. More homes coming on the market and slower price growth in many areas are giving buyers better options and helping create a more balanced housing market.”

    The current FRM is slightly up from last week’s average of 6.65%. A year ago at this time, the 30-year FRM averaged 6.56%. The 15-year FRM averaged 5.98%, up from last week when it averaged 5.95%. A year ago at this time, the 15-year FRM averaged 5.69%.

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  • Mortgage rates hold steady

    Mortgage rates hold steady

    Results from Freddie Mac’s Primary Mortgage Market Survey revealed that the 30-year fixed-rate mortgage (FRM) averaged 6.66% on Aug. 27, 2026. This is the second time in August that mortgage rates have averaged 6.66%. Mortgage rates remain relatively unchanged throughout the month, holding steady.

    “Mortgage rates changed little this week, averaging 6.66%,” said Sam Khater, Freddie Mac’s Chief Economist. “The economy remains resilient, demonstrated by steady consumer spending and rising household incomes. More homes coming on the market and slower price growth in many areas are giving buyers better options and helping create a more balanced housing market.”

    The current FRM is slightly up from last week’s average of 6.65%. A year ago at this time, the 30-year FRM averaged 6.56%. The 15-year FRM averaged 5.98%, up from last week when it averaged 5.95%. A year ago at this time, the 15-year FRM averaged 5.69%.

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  • Pace of new home sales softens

    Pace of new home sales softens

    According to newly released data from the U.S. Department of Housing and Urban Development and the U.S. Census Bureau, newly built single-family home sales declined 10.5% in July to a seasonally adjusted rate of 607,000, following an upward estimate of new home sales in June. New home sales were 6.3% lower than a year earlier, according to July data.

    A survey from the National Association of Home Builders shows that a majority of builders continue to offer incentives, including mortgage rate buy-downs, to accelerate the pace of new home sales. There is still hope in the industry as builders continue to outperform the broader market.

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  • Mortgage rates average 6.67%

    Mortgage rates average 6.67%

    According to Freddie Mac’s Primary Mortgage Survey (PMS) released on Aug. 13, 2026, the 30-year fixed-rate mortgage (FRM) averaged 6.67%, a slight decrease from the previous week’s average of 6.69%.

    “Mortgage rates remained relatively stable this week at 6.67%,” said Sam Khater, Freddie Mac’s Chief Economist. “Housing affordability has improved from a year ago and recent increases in purchase and refinance applications suggest that borrowers continue to respond to even modest changes in mortgage rates.”

    A year ago at this time, the 30-year FRM averaged 6.58%.

    The 15-year FRM averaged 5.96%, down from the previous week when it averaged 6.01%. A year ago at this time, the 15-year FRM averaged 5.71%.

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  • The importance of curb appeal in home purchases

    The importance of curb appeal in home purchases

    New data from John Burns Research and Consulting found that 34% of homeowners said that curb appeal played a significant role in home purchases. According to the New Homes Trends Institute, 15% said that lack of curb appeal was a deal-breaker.

    Most potential buyers will not make it past the front yard. From the 1,240 U.S. homeowners who were surveyed in June 2026, buyers said they expect quality landscaping from builders. The report emphasized that most buyers want a lush backyard just as much as they want a beautiful home.

    John Burns Research and Consulting’s monthly survey insights reports provide the latest findings on consumer behavior.

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  • Builder confidence edges higher in August

    Builder confidence edges higher in August

    According to the National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI) released on Aug. 17, 2026, builder confidence in the market for newly built single-family homes inched up one point to 35 in August.

    “While builder sentiment edged higher in August, builders continue to contend with high construction costs and broader economic uncertainty,” said NAHB Chairman Bill Owens, a home builder and remodeler from Worthington, Ohio. “However, the Midwest remains a bright spot for the home building industry, with new home sales up in that region more than 2% so far in 2026.”

    “Custom home builders continue to report stronger market conditions than spec builders, reflecting better conditions at the higher end of the market,” said NAHB Chief Economist Robert Dietz. “Smaller, less dense markets are also outperforming larger metropolitan areas, and smaller builders report relatively stronger conditions than larger builders.”

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  • July building permits 5% above June estimate

    July building permits 5% above June estimate

    The United States Census Bureau released the Monthly New Residential Construction for July 2026. Privately owned housing units authorized by building permits in July were at a seasonally adjusted annual rate of 1,443,000, 5% above the revised June rate of 1,374,000 and 3.1% above the July 2025 rate of 1,400,000.

    Privately owned housing starts were at a seasonally adjusted annual rate of 1,239,000, 12.4% below the revised June estimate of 1,415,000 and 13.5% below the July 2025 rate of 1,432,000. Single-family housing starts in July were at a rate of 808,000.

    Privately owned housing completions were at a seasonally adjusted annual rate of 1,212,000, 9.1 percent% below the revised June estimate of 1,333,000 and 16.8% below the July 2025 rate of 1,456,000.

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  • Mortgage rates average 6.66%

    Mortgage rates average 6.66%

    On July 30, 2026, Freddie Mac released the latest results of its Primary Mortgage Market Survey, showing the 30-year fixed-rate mortgage (FRM) averaged 6.66%. This was up from the week prior’s average of 6.58%. A year ago at this time, the 30-year FRM averaged 6.72%.

    “The 30-year fixed-rate mortgage averaged 6.66% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “The housing market continues to benefit from more available inventory, providing prospective homebuyers with additional options and helping support buyer activity as mortgage rates fluctuate.”

    The 15-year FRM averaged 6.04%, up from the previous week when it averaged 5.96%. A year ago at this time, the 15-year FRM averaged 5.85%.

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  • Mortgage rates average 6.58%

    Mortgage rates average 6.58%

    On July 23, 2026, Freddie Mac released the results of its Primary Mortgage Market Survey, revealing the 30-year fixed-rate mortgage (FRM) averaged 6.58%, up from the week before when it averaged 6.55%. A year ago at this time, the 30-year FRM averaged 6.74%.

    “The 30-year fixed-rate mortgage averaged 6.58% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “As market conditions continue to evolve, borrowers should remember that shopping around for a mortgage rate can make a meaningful difference, potentially saving them thousands over the loan’s lifetime.”

    The 15-year FRM averaged 5.96%, up from the week before when it averaged 5.93%. A year ago at this time, the 15-year FRM averaged 5.87%.

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  • Starter home prices outpace buyer income

    Starter home prices outpace buyer income

    The average age of a homeowner is 44, despite Gen Z homeownership rising in 2025. However, for buyers its not finding a home that is a challenge.

    According to recent research from Realtor, there are 300,000 fewer starter homes than before the pandemic. To address this, builders in 2026 are building on smaller lots at a quicker pace than the year before.

    The reality is the cost to purchase a starter home has dramatically increased. The average price of a starter home has risen from $256,000 in 2019 to $344,000 today. Consumer buying power and salaries have not followed suit. The average income needed to purchase is $78,000, up from $43,000 in 2019, while over the same period median household income rose only 28.3% at an estimated $69,000 to $88,100.

    “The barrier for today’s starter home buyer isn’t finding a home, it’s qualifying for one,” said Senior Economist “With mortgage rates still in the mid-6% range and the income needed to purchase a typical starter home up more than 80% since 2019, many would-be buyers are sitting on the sidelines even as listings accumulate.

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  • June housing starts and completions exceed estimates

    June housing starts and completions exceed estimates

    On July 17, 2026, the U.S. Census Bureau and the U.S. Department of Housing and Urban Development released their new residential construction report for June 2026.

    According to the report, privately-owned housing completions in June were at a seasonally adjusted annual rate of 1,392,000, 3.3% above the revised May estimate of 1,347,000 and 1.5 percent% above the June 2025 rate of 1,372,000.

    Privately-owned housing starts in June were at a seasonally adjusted annual rate of 1,427,000, 19% above the revised May estimate of 1,199,000 and 3.5% above the June 2025 rate of 1,379,000. Single-family housing starts in June were at a rate of 895,000, a small 0.2% decline from the revised May figure of 897,000.

    Privately-owned housing units authorized by building permits in June were at a seasonally adjusted annual rate of 1,367,000, only 3% below the revised May rate of 1,410,000. Single-family authorizations in June were at a rate of 871,000, 2.4% below the revised May figure of 892,000.

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  • Mortgages average 6.49%

    Mortgages average 6.49%

    According to Freddie Mac’s Primary Mortgage Market Survey, released on July 9, 2026, the 30-year fixed-rate mortgage (FRM) averaged 6.49%. This report demonstrates that the FRM has remained relatively unchanged.

    “The 30-year fixed-rate mortgage averaged 6.49% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “Mortgage rates have not changed much recently, but economic growth and housing affordability continue to improve for homebuyers as they shop for homes in today’s market.”

    The most recently measured FRM is up from last week, when it averaged 6.43%. In July 2025, around this same time, the 30-year FRM averaged 6.72%. The 15-year FRM averaged 5.82%, up from the previous week when it averaged 5.79%. A year ago at this time, the 15-year FRM averaged 5.86%.

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  • Single-story home starts increase in 2025

    Single-story home starts increase in 2025

    According to the recent release of the Census Bureau’s Survey of Construction, while the gap between one-story and two-or-more-story shares has been relatively stable since 2021, 2025 saw a slight decrease in two-or-more-story starts. Two-or-more story starts dropped in 2025 to 51.4% from 52.2% in 2024.

    Meanwhile, the share of new homes with one story rose from 47.5% to 48.6%. Despite the decline, more than half of new homes built nationally in 2025 were two or more stories, though this share varied significantly across the nation.

    New homes started in the Midwest and the South generally favored single-story homes, while the Northeast and the West had higher shares of two or more stories.

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  • Home Prices Hit 2026 High

    Home Prices Hit 2026 High

    According to the Redfin Home Price Index, U.S. home prices continue to grow, up 0.3% month over month in May. This may appear to be a slight uptick from April’s 0.2% increase, but it is the largest growth rate of 2026.

    Year-over-year, the average for housing growth sits at 2.5%, continuing the rise of the last six months.

    The largest regional increases are reported in the Midwest, with both Cleveland (2.5%) and Columbus, Ohio (1.3%) in the top five cities overall. Posting the most declines are metros in the West, with  Riverside, Calif. (-1.9%), San Jose, Calif. (-1.7%) and San Francisco (-1.3%) dropping month to month.

    “Buyers got a boost from lower mortgage rates in the spring, and that momentum is showing up in prices,” said Sheharyar Bokhari, a senior economist at Redfin. “And even though there are many more home sellers than buyers in the market, the most desirable homes are still attracting multiple offers, driving up prices.”

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  • Mortgage rates average 6.52%

    Mortgage rates average 6.52%

    On June 11, 2026, Freddie Mac released the results of its Primary Mortgage Market Survey, showing the 30-year fixed-rate mortgage reached an average of 6.52%.

    “The 30-year fixed-rate mortgage averaged 6.52% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “Stronger employment momentum has helped existing home sales reach a five-month high. Importantly, we’re seeing homebuyers look past the short-term rate fluctuations and actively enter the market, signaling renewed confidence in homeownership opportunities.”

    The most recent 30-year FRM reached a 6.52% average, up from last week’s 6.48%. A year ago at this time, the 30-year FRM averaged 6.84%. Meanwhile, the 15-year FRM averaged 5.84%, up from last week’s average of 5.79%. A year ago at this time, the 15-year FRM averaged 5.97%.

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  • NAHB study analyzes homebuilding regulatory costs

    NAHB study analyzes homebuilding regulatory costs

    A new study from the National Association of Home Builders (NAHB) analyzed homebuilding regulatory costs, comparing results from the 2026 survey to a previous one conducted in 2021. The 2026 survey revealed that, on average, regulations imposed by the government at all levels account for $131,734, or 26.4%, of the final price of a new single-family home built for sale. Of this amount, $46,795 is due to a higher price for the finished lot, a direct result of regulations imposed during the lot’s development. The remaining $84,939 is the result of regulatory costs imposed on the builder during construction, after the builder purchases the finished lot.

    According to the study, regulatory costs are one of several factors, including record increases of tariff rates on building materials, ongoing skilled labor shortage, a decrease in available lots and tighter lending conditions, currently limiting the supply of housing, particularly housing for the entry-level market.

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  • Mortgage rates decrease to 6.48%

    Mortgage rates decrease to 6.48%

    On June 4, 2026, Freddie Mac announced that the 30-year fixed-rate mortgage (FRM) averaged 6.48%, according to its Primary Mortgage Market Survey. The FRM decreased from the week before, when it averaged 6.53%. A year ago at this time, the 30-year FRM averaged 6.85%.

    “The 30-year fixed-rate mortgage decreased to 6.48% this week,” said Sam Khater, Freddie Mac’s Chief Economist. “With mortgage rates in the mid-6% range and income growth outpacing home price growth, housing affordability is marginally improving.”

    The 15-year FRM averaged 5.79%, down from the week prior when it averaged 5.87%. A year ago at this time, the 15-year FRM averaged 5.99%.

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  • Mortgage rates average 6.41% in May

    Mortgage rates average 6.41% in May

    According to Freddie Mac, the 30-year fixed-rate mortgage averaged 6.41% in May 2026, up 7 basis points (bps) over April. Additionally, the average 15-year rate averaged 5.76% in May, up 7 bps from April and up 33 basis points since the end of February.

    The 10-year Treasury yield, a key benchmark for long-term borrowing, averaged 4.47% last month, 16 bps higher than in April. Stronger-than-expected inflation pushed yields upward, with the 10-year yield reaching 4.6% during the month. Rising energy prices kept inflation high, as fuel oil prices increased 5.8% and gasoline prices rose 5.4%.

    Persistently high inflation has also impacted household budgets, with the personal saving rate falling to 2.6% in April.

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  • Builder confidence increases in May

    Builder confidence increases in May

    The National Association of Home Builders (NAHB) released the NAHB/Wells Fargo Housing Market Index (HMI) for May 2026. The HMI is based on a monthly survey of single-family builders who are asked to rate three specific conditions of the housing market: present sales of new single-family homes, expected sales of single-family homes for the next six months and traffic of prospective buyers of new single-family homes. Builder confidence in the market for newly built single-family homes increased three points to 37 in May.

    The survey revealed that 32% of builders cut prices in May, down from 36% in April. However, the use of sale incentives was up 61% in May, a slight increase from 60% in April.

    Key factors that can impact the HMI include interest rates, employment rates, material costs and inflationary pressures.

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